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Welcome to the ENGINE for June of 2003 - brought to you from the offices of MUELLER DESIGN INTERACTIVE. This brief update is designed to keep you informed about our company and showcase some of our recently completed work. You can view larger samples of each project by clicking on the thumbnails or titles.
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| RECENT WORK |
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HANDS ON SAN FRANCISCO:
Collateral campaign |
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Hands On San Francisco, a Bay area volunteer placement organization, needed an entire branding "face lift". The campaign's graphical style draws from old propaganda posters and combines people pulling together to make a difference with a message of taking pride in the city.
The primary goal of the collateral materials was to compel people to attend the event through a strong consistent message. The results exceeded Hands On San Francisco's expectations and dramatically raised the profile of their organization.
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TRANSAMERICA INVESTMENT MANAGEMENT:
Web site branding/design |
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It's great to get a chance to work with such an icon as Transamerica Investment Management. We designed their new graphical user interface to reflect the history and stature of this San Francisco institution. Color coded sections help users at all levels navigate and find relevant information with ease.
Mdi teamed up with Simplexity LLC who provided research and information architecture on the project. At Mdi, we rely on several strategic partners to help us deliver the best possible services to our clients. This allows each partner to focus on what they do best, and deliver a stronger complete set of services.
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1031 EXCHANGE OPTIONS:
Collateral; folder with 16 pg. inserted booklet |
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In 2001 and 2002, we developed a comprehensive marketing package for 1031 Exchange Options including Corporate ID, Marketing Collateral and Web site. This year they needed more in-depth collateral support that would reinforce consumer confidence while answering a number of complex questions . The combination of a more traditional "folder style" piece with 8 page booklet presented clean and straight forward information in a versatile package.
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HELLER EHRMAN WHITE and McAULIFFE, LLP:
Graphical user interface for Intranet |
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Mdi partnered with Allin Consulting to develop an Intranet for Heller Ehrman White and McAuliffe, LLP - a San Francisco based Law office working across 16 National Industry and Practice Groups in 12 offices worldwide.
The vision of the Heller Intranet Portal was an integrated Web solution that serves applications, aggregated data, and content to users. The goal was to offer management tools for organizing and using information more efficiently and in a consolidated application. The portal delivers ROI benefits from faster, easier information access, including increased worker productivity and more effective decision-making.
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OLD REPUBLIC TITLE COMPANY:
Collateral; multiple representative specific brochures |
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In the competitive real estate services market, an organization has to stand out from the competition. Old Republic Title Company wanted a more modern and less industry standard form of collateral to highlight their professional staff. Most importantly, they wanted to add a very human face to their sales process. Traditional yet fresh and unique design with a focus on each representative, including a personal bio, delivered just what they were looking for.
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| FUTURE WORK |
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1031 EXCHANGE OPTIONS |
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Mdi is currently finalizing contracts for additional branding and Web development work for 1031 Exchange Options. This series of projects will further boost their position as the industry leader in their niche of the real estate investment market. Look for new Web sites, new content for the existing site and new branded divisions in the near future. |
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| MUELLER DESIGN INTERACTIVE UPDATE |
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New Client Resources: e-documents |
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Mdi now offers new informational resources for downloading from our Web site. The pdf (acrobat) documents are outlined below. Right click the icon or title to download the pdf to you computer.
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1. Mdi Brochure
Similar to our printed brochure, this easily accessible and sharable document is now available at the click of a mouse.
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| 2. Frequently Asked Questions
Your basic questions answered here. If you still need more information, we are always available for consultation free of charge.
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| 3. Working Remotely
By request, this document outlines how we work with clients in other parts of the country.
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| 4. Branding
We could talk about this all day, but for now have a look at our Branding e-document for a better understanding of the services we provide.
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© Copyright 2003, MUELLER DESIGN INTERACTIVE, All Rights Reserved
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